Meet the Lien's

My career did not start in a creative department. 

It started in a service-centered automotive dealer group that valued leadership, character and responsibility. I was trained to see people, not cars, and to measure success by value created, not money collected.

I later moved into creative work, carrying those same principles with me. I began as a filmmaker in advertising, earning a full-time in-house creative role where storytelling was rooted in real human insight, not spectacle. 

That path led naturally into creative leadership and introduced me to brand strategy, where I learned how stories shape culture, trust and long-term relationships.

I work with the wiring of a storyteller, the heart of a teacher and the curiosity of an inventor. 

While I continue to serve Fortune 500 organizations, I find particular joy in supporting mid-size and smaller businesses where the impact is essential than the spotlight and where work is tangible, people matter and pride in craft still leads.